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Digital printing is the process of printing digital-based images directly onto varied media options, of which there are many types.

 

The biggest difference between digital printing and other printing methods is the fact that there’s no need for a printing plate like you would need with offset/litho printing. Digital files such as PDFs or jpegs can be sent directly to the press to print on paper, photo paper, canvas, fabric, synthetics, cardstock, and other media.

 

With the importance of graphic design and marketing growing, having a local digital printing partner is key to staying competitive. Whilst the internet and social media may control your search presence, your prints can be used both online and offline, so it’s important to have prints optimized for both marketing platforms.

 

Digital Printing versus Litho Printing

 

Digital printing differs from traditional/litho printing methods because digital print machines do not require printing plates. Instead of using printing plates to transfer an image, the presses print the image directly onto the media. This form of printing has massive advantages to it and increases the turnaround of jobs as it is sometimes far quicker to produce.

 

Digital printing is quickly evolving and the output of high-quality digital prints continues to impress us. These advancements are delivering print quality that replicates litho printing in many instances! Most printing experts know litho printing is often the highest quality print you can get, but now digital print is looking to surpass this peak point.

 

With digital print, there’s a wide range of benefits a customer will get, these include but are not limited to:

  • Print on demand – As long as you have a digital files, you can print exactly what you need
  • Cost-effective printing – With digital print, you can be cost-effective on short printing runs
  • Quick turnaround time – With digital, you’re going to see much quicker turnaround times
  • This printing technology excels at producing on-demand and short print runs quickly and cost-effectively. It has literally changed the game and the tech continues to get better.

 

Types Of Digital Print Media

 

Digital printing machines can print on a number of different media:

  • Thick Cardstock
  • Heavyweight Papers
  • Fabrics
  • Plastics
  • Folding Cartons
  • T-shirts
  • Linen
  • Polyester